How to track & analyse your digital marketing to prove your ROI

It's time to make up with Google Analytics and others you've never heard about before!

About the workshop

Whether you are a digital marketing beginner or a seasoned pro, this course is for you! We show you how to use the world’s most popular tracking tools without the technical jargon. Allow us to show you how to set up cross tracking platforms so you have single dashboards that can tell you what’s working and what’s not, so you can take action FAST.

To make friends with Google Analytics. A lot has changed since your sidelined it and said it was someone else’s job ;-)

Save time making silly mistakes by using our unique techniques to implement and understand tracking analytics

Save your marketing budget using Digital Brief’s favourite digital marketing dashboard tools, absolutely FREE!

Generate business opportunities and give your campaigns a boost with a step by step guide to building your automated and customised reporting dashboard

In this workshop you will learn

How to track every link you’ll ever give a JV partner, for online advertising, or in every email and into the worlds largest analytics platform – for FREE!

How to make friends with Google Analytics again… a lot has changed since you’ve logged in last!

How to set up an automated and customised reporting dashboard so your key stakeholders and partners can keep track of results.

How to Harness Marketing Technology to gather important insights within your Digital Marketing Strategy.

Build a Digital Marketing dashboard using expert tools, absolutely FREE.

How the new breed of analytics and tracking tools will change the face of Marketing around the globe.

Where to find the best in-depth training into popular digital marketing reporting tools

…. plus access to many more resources including hand picked articles, videos and tools within the “Learn More” section

Click on any "Preview" button below to look inside the lessons of the workshop.

Course Curriculum

Overview: How to track & analyse your digital marketing to prove your ROI

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Why do you need to learn this skill and what are you going to learn in this lesson? (0:37)

I know it's geeky, but you really need to know how to do it. Don't skip this course!

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Further Information on tracking your digital marketing ROI tactics

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Still keen to learn more? Check out the list of resources below…. (Links, Articles, Videos & More)

Review Questions & Exercises

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Track & analyse review questions

Your Instructor

Russ Easther

Russell started working in digital marketing when it wasn’t ‘cool’. Over almost two decades, he has helped thousands of brands, businesses and agencies across the globe increased their growth, efficiencies and confidence working with digital channels. Across online and face-to-face workshops he shows marketers practical, hands-on based digital marketing strategies & techniques to save time & budget, increase speed to market and work more efficiently with digital channels.

What's included?